I have found that LinkedIn Lookalike Audiences have had some of the highest conversions. So if you value your LinkedIn network - this is a g

Beware! I recently did a bit of research on some of the agencies that are on the first page of Google for "Facebook Ad Agency UK" and was quite shocked by the results. Not wanting to 'bad mouth' anyone, but it was obvious after doing a small amount of research, that a lot of these agencies would not produce any substantial results for their clients - which shocked me to be honest. I hear a lot of stories of businesses that have been burnt by other Facebook marketers. One busi

I get this a lot. Facebook doesn't work. You see Facebook ads do work - you just haven't been doing them properly, or the person you hired at that bargain-basement price didn't really know what they were doing. And here's the BIG problem. Facebook makes it very easy for anyone to have a crack at advertising - which is great, but also sucks for all those people burning through money pressing that 'Boost' button. Come on, you know who you are. I even hear that some people have